Promise is a debt. Here I show you photographs of the advertising campaign carried out byTerry Richardson for all, in the year in which the jewelry firm meets 25 years of the creation of its emblem in his style icon: the bear. The campaign is inspired by the rebellious spirit of the New York photographer and becomes the protagonist of a series of images of glamour to the teddy bear.
I want to get a funny bear, but with a transgressive touch, so I visited the sites it’s NY City: lounges, terraces, secret parties and speakeasies loft. The result is a series of images that reflects femininity-laden situations in an atmosphere quite trendy.
This campaign, which is not going to distribute in Spain, but it is worthwhile see it by the quality of your images. And it is that the famous fashion photographer has wanted to show a tribute to the symbol of the company, which was born when Rosa Tous He was inspired by a showcase of Teddy bears to immortalize this sweet childhood emblem.
The realization has had a team formed by the stylist Juila Von Boehm, Bob Recine hairdresser and make-up artist Frank B. that recreate an intimate aesthetic and absolutely sexy images of the Hotel St. Regis and other locations.
The models protagonists are swathed in looks rockers in total black, other sexiest with seen garters and the most glamorous, very elegant breakfast in the lobby of a hotel. They are Charlotte Free, Tali Lennox (daughter of Annie Lennox), Hannah Holman and Anais Pouliot.